Burn Fitness with Kim Procaccianti Blessington
1280 Park Ave. Suite 5
Cranston RI 02920 email: burnfitnessri@cox.net
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Give the Gift that Burns
$99 for 3 months
Don’t miss out on this introductory holiday season offer, Dec 1-25!
This is the time of year where we enjoy the gift of giving. The holiday festivities bring us together.
The holiday feast-ivities often impact our new year’s resolutions.
We don’t enjoy the post holiday bloat and Burn Fitness is the affordable, effective solution!
The 25th is only a week away so SIGN UP NOW!
(Class reservations recommended via MINDBODY Connect app)
Burn Fitness’s Kim Blessington has found a unique, non-judgmental way to make women and girls feel comfortable while they work out
When it comes to fitness, places that throw open their doors, cost a bundle, and try to be everything to everyone are a dime a dozen.
Not Kim Blessington’s Burn Fitness in Cranston. She’s been in the fitness world for 15 years, and she vowed when her time came that she’d open up the kind of place she thought would make women like herself the most comfortable.
Before she took the plunge and opened her own place, Kim had been a personal trainer and instructor, teaching classes and seeing clients across Rhode Island, at five or six different gyms. The rigmarole had gotten to her, and so did the various sketchy “scenes” she came across along the way.
“I wanted to do the right thing for the people I’ve come to know as my clients,” she says. That means giving them a comfortable, high energy/low pressure place to sweat, to work out, and best of all, to be themselves.
So when the opportunity arose-a space opened up next to her daughter’s dance studio-she took the plunge. Her idea was to open a place for women and girls of all ages, where they can work out with no distractions. Also, Kim loved the idea that dance moms could drop their children off and come straight to class. They could capitalize on the time their kids were dancing by getting their workouts in too. “My friend owns the dance studio, and we thought we could take advantage of the proximity by offering cross promotions, to get our customers thinking about how this kind of convenience might work for them.”
Business is booming. The idea is beginning to click and traffic is really picking up. Women ranging in age from teenagers and student/athletes right on up are finding an accommodating place to stay physically and mentally fit without worrying about what they wear or how much they sweat. Kim also felt like doing her part to address adolescent obesity was critical. “Women and girls can feel comfortable and connect with each other here,” says Kim. “I wanted it to feel like a truly welcoming place, non-judgmental and it seems like we’re getting there.”
With a little help, Kim is running full slate of small group fitness classes as well as personal training sessions for her clients. Classes range widely, from barre, Pilates, zumba and strength training to kick-boxing and yoga. They take place mornings as well as evenings to accommodate everyone’s busy schedules.
“It takes a lot to make a commitment to a workout regimen,” says Kim, “and by opening Burn Fitness I really wanted to honor that commitment with the best possible space I could create.”
“We’re not concerned about image here,” she says. “We’re only concerned about having a friendly place where people are getting and staying fit.”
Music industry consultant and publicist Ginny Shea has garnered international exposure for her clients through radio and video promotion, print media, and her vast industry network.